The purpose of this course is to explore new venture creation beyond creating economic profit. By adopting a process perspective – from initial problem recognition all the way to establishing an impactful social venture – this course offers a holistic overview of the steps involved in creating businesses for societal change. Given the systemic nature of many sustainability-related challenges, this course combines insights from various theoretical approaches, coupled with practical techniques and methods for analyzing and evaluating social business opportunities, crafting impact-oriented strategies, and developing creative approaches to utilize technology for social good.
- Professor: Julia Binder
- Professor: Marc Gruber
- Teacher: Christina Julia Hertel
